Top 10 (in annual DTC ad spending)
- Pfizer, $1.1B
- AbbVie, $362.9M
- AstraZeneca, $340.7M
- Eli Lilly, $331.9M
- Johnson & Johnson, $257.8M
- Actavis, $250.5M
- Bristol-Myers Squibb, $222.4M
- Merck & Co., $205.5M
- Sumitomo Corp., $190.1M
- Amgen, $135.7M
Top 10 (in annual DTC ad spending)